Pam Allison

Now that the Los Angeles Kings have won their first Stanley Cup, this seems like a great time to look at who the sports fans are in LA and where they live. Of course, each major sport has a slightly different type of fan – though some are quite similar. […]

Who’s Watching Sports in LA?

25 Jun, 2012 in Esri tagged Baseball / Basketball / Esri / Football / Hockey / Los Angeles / Sports by Pam Allison

Now that summer is here, people start to think more and more about ice cream. Though many people eat it year-round, there’s something about eating ice cream on a hot summer’s day. Certainly there is the nostalgia of eating it as a kid while on summer vacation but it seems […]

Ice Cream – Who Buys It?

12 Jun, 2012 in Uncategorized by Pam Allison

Americans love junk food – perhaps too much. Disney announced yesterday that it is going to limit junk food ads on its kids-targeted stations and only advertise products with minimum nutritional standards. (link) This is important as nutrition has decreased and obesity has increased. According to Esri, the average American […]

Junk Food – Who Eats It?

6 Jun, 2012 in Uncategorized by Pam Allison

Updated 5/31/2012 As a follow-up to the blog Fast Food – Who Eat’s Where? many were curious as to the most popular fast food restaurant by zip code. Although restaurants like McDonalds are very popular nationwide, they aren’t necessarily the most popular on a local level. In fact, there are […]

Fast Food – What’s Most The Most Likely Visited Restaurant ...

29 May, 2012 in Uncategorized by Pam Allison

Fast food is a core part of the US culture. It’s easy. It’s cheap. It’s everywhere. McDonalds is the main restaurant of choice with over 18,000 locations in the US alone. Over 42% of Americans visited McDonalds at least once in the last 6 months. There is little diversity in […]

Fast Food – Who Eats Where?

24 May, 2012 in Consumer Spending / Esri / Uncategorized tagged Burger King / KFC / Subway / Taco Bell / Wendy's by Pam Allison

Home to companies like The Coca-Cola company, Turner Broadcasting, The Home Depot, IPS, and Delta Airlines, the city is a major business city for both the US and the world. But what are people like in Atlanta? How do they compare to the “average” American? How does each neighborhood differ […]

Atlanta – How Does it Compare to “Typical” America?

10 May, 2012 in Consumer Spending / Esri / Marketing / Uncategorized by Pam Allison

Settled in 1630 and incorporated in 1822, Boston is one of the oldest cities in the US. It is home to many major league sports teams including the Boston Red Sox, Boston Celtics, Boston Bruins and the New England Patriots. It is also home to more than 100 colleges and […]

Boston – How Does it Compare to “Typical” America?

1 May, 2012 in Consumer Spending / Esri / Marketing / Uncategorized by Pam Allison

Let me start this blog off by saying I live in Los Angeles. Often when talking with my friends or colleagues about new devices and gadgets, I hear someone say “everyone has that” where ”that” is a DVR or iPhone or other new high tech gadget. Or they talk about […]

Omaha – Is it “typical America”?

20 Apr, 2012 in Uncategorized by Pam Allison

The home video market for movie studios is rapidly changing. Consumers are watching content online or subscribing to services like Netflix rather than purchasing DVDs. IHS Screen Digest predicts that for the first time more movies will be watched online than on DVD in 2012. That said, people are still […]

DVD vs. Online Spending – Who is Buying What?

9 Apr, 2012 in Consumer Spending / Esri / Online Video / Uncategorized by Pam Allison

In 2011, Americans spent $206 billion on new cars. The big three US Car Manufacturers – General Motors, Chrysler, and Ford were 47% of those sales. What type of consumer is choosing to buy domestic cars over imported ones? Is there a difference? The likelihood of someone owning or leasing […]

US Car Industry – Who is Buying Domestic vs Imported?

2 Apr, 2012 in Consumer Spending / Esri / Uncategorized by Pam Allison